ESB Review 4

Front

A product is a _________________ item such as clothes and toys

Back

physical, tangible

Front

When a ________________ makes a purchase from another business, it is a business-to-business (B2B) transaction.

Back

business

Front

_______________ employees are paid a fixed amount each pay period. [Business Compensation Structures]

Back

Salaried

Front

Confidentiality or __________________ agreements are signed by employees, agreeing not to share trade secrets. [Using Licensed Materials]

Back

non-disclosure

Front

Which business opportunity involves recruiting marketers to join a team?

Back

Network marketing

Front

Business Life Cycle Stages: Stage 2 - Income and customers begin to grow

Back

Survival

Front

Design Thinking Process
Third stage - The team creates a solution to the problem in the _____________ stage.

Back

Ideation

Front

A SWOT analysis documents a company’s strengths, weaknesses, ___________, and threats. [SWOT Analysis]

Back

opportunities

Front

Identify the SWOT analysis element: Repair shop competitors

Back

Threat

Front

The formula used to determine customer acquisition costs is ______________ expenses plus sales expenses divided by the number of new customers for the period.

Back

marketing