Ethos Pathos Logos Flashcard Practice

Front

What is ethos?

Back

Ethos is an argumentative strategy that appeals to the credibility or character of the speaker or writer. It establishes trust and authority.

Front

What is pathos?

Back

Pathos is an argumentative strategy that appeals to the audience's emotions, aiming to evoke feelings such as sympathy, anger, or happiness.

Front

What is logos?

Back

Logos is an argumentative strategy that appeals to logic and reason, using facts, statistics, and logical arguments to persuade.

Front

Identify the strategy: 'This product is endorsed by a famous athlete.'

Back

Ethos

Front

Identify the strategy: 'Imagine how happy your family will be with this new car.'

Back

Pathos

Front

Identify the strategy: 'Studies show that 90% of users prefer this brand.'

Back

Logos

Front

What does the term 'rhetoric' mean?

Back

Rhetoric is the art of effective or persuasive speaking or writing, often using figures of speech and other compositional techniques.

Front

Give an example of pathos in advertising.

Back

An advertisement showing a sad puppy in a shelter to encourage people to adopt pets.

Front

Give an example of ethos in a speech.

Back

A doctor discussing health issues based on their years of medical experience.

Front

Give an example of logos in a debate.

Back

Presenting statistical data to support a claim about climate change.