Business of Retail Practice Exam #1 - KT

Front

You are restocking products and a customer approaches asking for access to the razors located in a locked cabinet. What would be the best thing to do?

Back

Momentarily stop what you are doing. Retrieve the key and assist the customer.

Front

You are managing online orders in a Mexican restaurant. A customer puts in an order for a "beef burrito" with a note of "NO cilantro please!" You know that the restaurant uses cilantro for seasoning the meat. What should you do?

Back

Call the customer to explain the situation and ask if they would like to change the order to something that does not have cilantro.

Front

What should you say to a customer who wants to return an unopened perfume but opened it because the store doesn't offer testers or samples?

Back

I'm sorry, but we cannot accept returns on opened perfume due to store policy.

Front

You purchase soccer shoes online from a large sporting good retailer. When you receive them, they are too small. Instead of shipping the shoes back, you stop by to return the shoes at the store closest to your home. What is this an example of?

Back

multichannel retailing

Front

Retailers who offer multiple shopping options in their ecosystem that are not connected are called what?

Back

Omnichannel retailers

Front

A store is launching a new line of cosmetics and planning an in-store makeover event to introduce the high-end products. What is the MOST popular and effective selling technique to promote the products?

Back

Samples and product demonstrations.

Front

A new flower shop completed its first big party. The shop wants to promote additional business and create a loyal clientele. Which is the most effective way to do this?

Back

ask satisfied customers for feedback, referrals an opportunities to serve their upcoming events.

Front

A salon owner sold a customer a bottle of conditioner. The conditioner sells for $12.95. She has a $2.00 off coupon and state tax is 7%. What will the customer be charged?

Back

$11.86

Front

How can a sales associate let his customers know about a new soft drink and increase both his wholesale sales and the retailer's sales? Options: Increase prices on all products to boost profits., Give the retailer a free trial offer. Provide samples, promotional materials, and engage in-store promotions. Ask for an order on the next trip., Ignore the new product and focus on existing sales., Load the truck with the new soft drink because his boss told him to.

Back

Give the retailer a free trial offer. Provide samples, promotional materials, and engage in-store promotions. Ask for an order on the next trip.

Front

What is the BEST action to sell 50 green pens for $100 each? Options: Display them near the checkout. Offer them to each customer while ringing them up., Stop promoting green pens altogether., Decorate the store with a green theme., Implement a promotional campaign for the green pens.

Back

Display them near the checkout. Offer them to each customer while ringing them up.