Marketing Campaign Strategies for BTEC

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Marketing Strategy

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to reach and persuade target audience

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Social Media Marketing

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platforms like Facebook and Instagram

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Content Marketing

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valuable content to attract customers

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Email Marketing

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promotional messages via email

Front

Target Market

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group of consumers aimed at

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Demographics

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gender, income, education

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Psychographics

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values, interests

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4 Ps of Marketing

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Price, Place, Promotion

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Product

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or services offered

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Price

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consumers pay