Social Media Assessment

Front

What is the simple meaning of 'Engagement'?

Back

A state of being involved with something

Front

What is the simple meaning of 'Algorithm'?

Back

A step-by-step procedure for solving a problem or accomplishing a task

Front

What is the simple meaning of 'Influencer Marketing'?

Back

A marketing strategy that uses endorsements and product mentions from influencers

Front

What is the simple meaning of organic reach?

Back

When people see content naturally

Front

Fill in the blank: My video went viral with ______ reach, but my friend had to pay for ads to get more views.

Back

organic

Front

What is the conversion rate if 100 people click on an online ad for a clothing store and 10 of them buy a shirt?

Back

10%

Front

The main audience demographic for Instagram is:

Back

Teenagers and young adults

Front

The advantages of using Instagram for marketing include:

Back

Increased brand visibility and engagement

Front

What are the disadvantages of using Instagram for marketing?

Back

High advertising costs

Front

What is the main audience demographic for TikTok?

Back

Ages 13-34