AIDA Model

AIDA Model

Week 12 - Business Studies

Open Ended

Give examples of different ads.

Learning Objective:

• Discuss the AIDA Model

Video.

Open Ended

What is our learning objective?

Multiple Choice

How many parts are there in the AIDA Model?

• 3

• 4

• 5

• 2

Multiple Choice

Where is the AIDA Model used?

• In school

• In advertising

Multiple Select

Have we achieved our learning objective?

• Yes

• No

• Please remind me

Task:

Apply the AIDA Model to an advert in pairs. 7 Minutes.

Padlet

Quiz.