persuasive techniques

persuasive techniques

Types of Persuasive techniques

• Repetition

• Rhetorical questions

• Appeals to reason

• Appeals to emotions

• Appeals to authority

• Loaded language

• Parallelism

Repetition

 saying something repeatedly for effect can make the author’s point of view stand out

Example:

“I felt happy because I saw the others were happy and because I knew I should feel happy, but I wasn’t really happy.”

Rhetorical questions

Questions meant to make the audience think about something specifically, but not actually respond; these questions can make the reader inclined to think about the issue from the author’s point of view.

Example: "So, why is this such a big deal?"

Multiple Choice

What type of Persuavise Technique is being used in the sentence below:

“Hatred was spreading everywhere, blood was being spilled everywhere, wars were breaking out everywhere.”

• Repetition

• Rhetorical questions

• Appeals to reason

• Appeals to authority

Multiple Choice

What type of Persuavise Technique is being used:

"What is the meaning of life?"

• Appeals to reason

• Appeals to emotions

• Rhetorical questions

• Parallelism

Appeals to reason

invite the audience to use logic to draw a conclusion from the evidence; this appeal can make the author’s point of view seem logical or smart

Example: "The data is perfectly clear: this investment has consistently turned a profit year-over-year, "

Appeals to emotions

attempt to persuade readers by triggering their feelings about a subject; these appeals can make the author relatable and seem caring

Example:

"I'm not just invested in this community - I love every building, every business, every hard-working member of this town."

Appeals to authority

references to expert opinions; these appeals can make the author’s point of view seem more official or trustworthy

Example:

"As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results."

Multiple Choice

What type of Persuavise technique is used:

"You know me - I've taught Sunday School at your church for years, babysat your children, and served as a playground director for many summers - so you know I can run your preschool."

• Appeals to reason

• Appeals to emotions

• Appeals to authority

• Loaded language

Multiple Choice

What type of Persuasive technique is used:

"More than one hundred peer-reviewed studies have been conducted over the past decade, and none of them suggests that this is an effective treatment for hair loss."

• Loaded language

• Parallelism

• Appeals to reason

• Rhetorical questions

Multiple Choice

What type of Persuavise Technique is used:

"You'll make the right decision because you have something that not many people do: you have heart."

• Repetition

• Appeals to emotions

• Loaded language

• Parallelism

Loaded language

 words with strong connotations (negative or positive associations); this language can be part of an emotional appeal or exaggeration

Example: " Start your day with a Morning Glory refreshing natural juice.

Parallelism

repetition of similar words, phrases, sentences, or grammatical structure. This structure can emphasize the author’s point.