Marketing Mix

Marketing Mix

Multiple Choice

Which of the following isn't one of the 4 P's to the marketing mix?

• Price

• Place

• Promotion

• Product

• Profit

Multiple Choice

The target market is..

• The group who will buy your product the most at the best price

• The group of people closest to your location

• One person who will pay the most for your product

Open Ended

What is an example of a company that uses packaging to help sell their product? Explain.

Multiple Choice

Which of the following is not a part of the price decision

• Competition

• Cost to Make the Good

• Expenses

• Personal Belief

Open Ended

How do companies use a combination of distribution channels? Explain.

Multiple Choice

Which of the following is not a form of promotion?

• advertising

• sales promotion

• word of mouth

• publicity

• personal sales