Sustainability

Sustainability

Where to start

Multiple Choice

What is sustainability?

• A set of processes and actions aimed at maintaining economic, societal and environmental health over time

• A religion, preaching economic decline and return to a hunter-gatherer way of living

The triple bottom line

A concept by John Elkington from the 90's, fostering balance between good to business, people and the planet

Multiple Choice

What does "triple bottom line" imply

• I must build a business case based on financial metrics, environmental metrics and sociological metrics

• The three sustainability pillars function as a system; acting on one component may impact another

• It gauges corporations' commitment to Corporate Social Responsibility (CSR)

• All of the above

Multiple Select

Which of these brands are recognized for their sustainability engagement

Where does flygskam come from?

• We need to reduce by half our green gas emission to contain global warming to 1.5 degree

• A simple, yet sub optimal approach is to divide everything we do by 2 (Pareto might work better)

• Individually, taking a single flight to the US can ruin your personal efforts to reduce your carbon footprint

• Collectively, reducing flights to 0 would contribute to...1.9% of our objectives, while destroying economic and sociological value (travel and tourism account for 10.2% of GDP according to World Economic Forum)

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Taking actions

A three step plan

Multiple Select

What to do

• Reduce you own footprint

• Compensate

• Help others

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Carbon offsetting

Promote greener means of transport

Rail, Hydrogen aircrafts, Balloons,...