Yearbook Terms

Yearbook Terms

by Emily Costa

​White Space

• ​Also known as negative space

• ​Empty area around an object

• ​Can be used to draw the viewer into a particular spot in the design

• ​Prevents content from overcrowding the page

​Bleed

• ​Extra space around your page that is intentionally printed, then trimmed by the printer.

• ​Standard size is 1/8 inch

• ​Used to allow for movement of the paper during printing

​Byline

• ​A line that gives credit to the author of a story

• ​It can appear at the beginning or the end of copy

​Candids

• ​Photos that are captured without posing your subjects or distracting them from what they are doing

• ​A great way to capture everyday aspects of school

​Caption

• ​A page element that explains the who, what, when, where, and why of a photo

• ​Can tell readers something that they would otherwise not know when looking at the photo

​Copy Editing

• ​Work done to improve the format, style, and accuracy of the story

• ​Can involve correcting grammar and spelling

• ​Primarily used to improve clarity and ensure it aligns with a yearbook's style

​Dominant Element

• ​the element on the page that immediately attracts a reader's attraction

​Drop Cap

• ​A design treatment used to introduce copy.

• ​Distinguishable by a larger letter (usually capital) that appears at the beginning of a text block

• ​Has depth of two or more lines of regular text

​Folio

• ​A page numbering that appears on the outside portion of the pages, usually at the bottom

• ​May also contain the title of your yearbook or section title

​Gutter

• ​Space between two facing pages

• ​Best to apply a 1/2 inch margin to both sides of the gutter (1 inch total)

​Headline

• ​A line (or lines) of large type used to introduce the most important facts to the reader

​Ladder

• ​A chart that represents the pages in a the yearbook

• ​Helpful for planning section placement and page content

​Layout

• ​A design plan for a page or spread in a yearbook

• ​It accounts for the size and position of all elements on a page

​Lead (lede)

• ​Introductory portion of a news story

• ​Usually 1st sentence or paragraph

• ​Relays the most essential information

​Leading

• ​Space between lines of text

• ​You can adjust the leading of a text block to increase its readability or to squeeze more text onto a page

​Modules

• ​Yearbook equivalent of a sidebar

• ​A smaller amount of text with accompanying photos that supports a page's main story

• ​Also called a "mod"

​Kerning

• ​Space between two letters that are next to one another

• ​You can adjust to avoid gaps in your text if character pairs are spaced too far apart

​Portraits

• ​Posed photographs of individuals

​Proof

• ​A copy of the yearbook's final pages that are sent to the staff for a final review and approval

​Pull Quote

• ​A phrase or quote pulled from the story and used as a graphic design element

• ​It highlights a key topic or point in the story and is usually placed in larger, more distinctive type

​Spread

• ​Refers to two pages that face each other in a yearbook

​Theme

• ​An idea or concept that's used to tie together the various sections and stories found throughout the yearbook

​Template

• ​A predesigned layout that helps maintain visual consistency throughout a book

• ​Different sections may have different templates

​CMYK

• ​Color model traditionally used in printing

• ​Printers use subtractive color (CYMK) where cyan, magenta, yellow, and black inks are applied to paper

• ​The color if the inks is altered by subtracting (or absorbing) light wavelengths

​DPI

• ​Dots Per Inch

• ​A measurement of an image's resolution

• ​The higher the DPI, the clearer and more detailed that image will print

​Orphans

• ​A word, part of a word, or a small line of text that falls at the end of a paragraph or line by itself

• ​These "hangers" create unwanted white space

• ​Distracting to readers

​Rule of Thirds

• ​A guideline in photography that encourages a photographer to move the primary subject away from the center

​Sans Serif Font

• ​Lack the decorative elements found on serif fonts

• ​Easy to read on computer screens

Fill in the Blank

A ______ an be helpful when planning section placement and page content.  It is a chart that represents the pages in a yearbook.

Multiple Choice

This term refers to two pages that face each other in a yearbook.

• lead

• folio

• spread

• proof

Multiple Choice

Also known as negative space.  It can be used to draw the viewer into a particular spot in the design.

• bleed

• pull quote

• gutter

• white space

Multiple Choice

The s p a c e between two letters that are next to one another.

• kerning

• drop cap

• byline

• folio

Multiple Choice

The design feature seen here

• drop cap

• folio

• caption

• byline

Fill in the Blank

The _____ refers to the extra space around the page that is intentionally printed, then trimmed by the printer.

Multiple Choice

The equivalent of a sidebar.  It is a smaller amount of text with accompanying photos that supports a page's main story.

• layout

• module

• copy

• folio

Multiple Choice

This highlights a key topic or point in a story and is usually placed in larger, more distinctive type.

• caption

• pull quote

• headline

• dominant element

Multiple Choice

It's best to apply a 1/2 inch margin to both sides of this because when the book is bound the space between the pages shrinks.

• bleed

• spread

• folio

• gutter

Multiple Choice

A measurement of an image's resolution

• CMYK

• DPI

• RGB

• ABCD

Multiple Choice

These create unwanted white space and are distracting to readers.

• kernings

• white space

• orphans

• copy

Multiple Choice

Type of font represented in the picture

• Serif font

• Sans serif font