Search Header Logo
Introduction to Marketing

Introduction to Marketing

Assessment

Presentation

Business

10th Grade

Practice Problem

Medium

Created by

Mounira Lakas

Used 24+ times

FREE Resource

14 Slides • 6 Questions

1

media

INTRODUCTION TO MARKETING

Learning Outcomes

Describe marketing
Explain why marketing is important for

businesses.

Analyze reasons for market change.

2

media

CLASSROOM RULES

3

media

Marketing: The way a business communicates and relates
to its target market to sell more products.
A market: several meanings
A place where to sell
People who want to buy the product
A region where people might buy the product.

4

media

Watch this video and answer these
questions.
https://youtu.be/YzAUk9IFwfE?si=
N7zQpeFJcVkrPuai

What service is this business

selling ?

What type of customers are

interested in this type of
service?

Where is this business

established

WHAT IS MARKETING?

5

media

WHAT IS MARKETING?

It is the management process that helps a business to
identify and satisfy consumers wants profitably.

5

6

Multiple Choice

Marketing refers to ..............

1

selling the product to consumers.

2

inform customers about the product through advertising.

3

delivering the products to consumers.

4

all of these.

7

Multiple Choice

all these are true about marketing except.....

1

marketing is a process and not one activity!

2

marketing is the same as selling

3

Customer should be satisfied.

4

success is due to good marketing.

8

Poll

Most of businesses such as the hanging restaurant are being creative to attract needy customers.

True

False

May be

Not sure

9

media

IMPORTANCE OF MARKETING

Marketing

Informing
customers

Customer

loyalty

Finding out
information

Predicting
changes in

tastes

10

Multiple Choice

The aim of successful marketing is to.....

1

inform people about the product

2

satisfy consumers' needs to gain their loyalty

3

know what people want to buy

4

all of the above

11

media

QUIZZIZ.COM

Question 5

8

12

Multiple Choice

Question image

The British did not pay attention to the change in the taste of their customers.

1

They were unable to compete with Japanese.

2

They were successful so they won a competitive edge.

3

They did proper marketing

4

They knew what British customers wanted.

13

media

TYPES OF MARKETS

Industrial market

Products sold to businesses for
production.

9

Consumer market

Products sold to consumers.

14

Poll

A consumer market is.........

A consumer market is the system that allows individuals to purchase products, goods and services.


A grocery store chain that sells fresh, organic foods.

A market that only sells hand-made products.

Next


15

media

16

media

DISCUSS IN GROUPS OF 4 STUDENTS

17

media

18

media

19

media

CHANGES IN THE MARKETS AFFECTED
THESE PRODUCTS AS FOLLOW:

Games:

Communication:

Cars:

Computers:

Names:

20

media

EXIT TICKET (2MINUTES)

What did you understand from today’s lesson? (2 sentences)

14

media

INTRODUCTION TO MARKETING

Learning Outcomes

Describe marketing
Explain why marketing is important for

businesses.

Analyze reasons for market change.

Show answer

Auto Play

Slide 1 / 20

SLIDE