Freelancer's Bible Ch4

Freelancer's Bible

Ch4 "Getting Clients"

Multiple Choice

Success depends on connecting with people--and the first lesson of getting clients is that the connection must have an agenda.

• True

• False

Match

SIX INFLUENTIAL FUNDAMENTALS
Match the following

(I've put my own spin on the words from the book in parentheses)

• Invite Janie to your sleepover, and she'll probably invite you to the water park.

• "I know you're serious about education because of your long membership on our school board."

• "I've never been asked to delete this language from my contract."

• Client lists, profesional titles, memberships, certifications, special training, even degrees

• "limited edition prints!" "only 3 slots left!" "sale ends tomorrow!" "these contract terms are available until X date"

Reciprocity
(fairness)

Consistency
(reputation, normalcy)

Social Validation

(peer pressure)

Authority

(superior pressure)

Scarcity

(supply & demand)

• Reciprocity
  (fairness)

• Consistency
  (reputation, normalcy)

• Social Validation

  (peer pressure)

• Authority

  (superior pressure)

• Scarcity

  (supply & demand)

Drag and Drop

Start networking by thinking of all the ways you can be helpful and start ​

Placeholder

. Change your mindset to "What can I ​

Placeholder

?" and it gets much easier because there's nothing to worry about or fail at.[the answers are different forms of the same word]

Drag these tiles and drop them in the correct blank above

giving

give

taking

receiving

ignoring

take

receive

ignore

Multiple Choice

Which of these is NOT part of the "Follow-Up Three-Step?"

• When you get home, jot down some key words on their cards about what you talked about, including personal details.

• Make sure you engage at the same level they have engaged you. Follow back or email back, don't phone call out of the blue.

• Add them to your contacts list and include the notes.

• A couple of days later, call or email one or two of your new contacts and suggest getting together.

Multiple Choice

Which of these was NOT included under the heading PRACTICE CREATIVE (NOT CREEPY) CONTACT

• send something

• congratulate them on something

• ask them something

• offer a candlelit shoulder rub

Multiple Choice

"TWO WORDS THAT NEVER GET OLD"

• Thank you

• You're right

• Bless you

• Pretty please

Match

Successful prospecting has three goals.
Match the following

• To start a conversation with the _______. Make sure you're contacting prequalified prospects: people with hiring responsibility.

• To make a _______. Treat it like an informational interview. You don't ask for a job. You talk and learn.

• To be _______ when they need someone like you. By staying in touch without being creepy.

right people

connection

top of mind

• right people

• connection

• top of mind

Reorder

"CHOOSE YOUR PROSPECTS"

Reorder the following

• Start a list.

• Rank them.

• Find contact info.

• Think about where they go.

• Write a short script.

1

2

3

4

5

• 1
• 2
• 3
• 4
• 5

Multiple Choice

Know what you'll do if they ask, "What are your rates?"

"I'd be glad to talk about pricing, but first I need a little more information about what your needs are."

Is this a good thing to say?

• Yes

• No

Other good ideas

• Have a follow-up plan (for success or rejection)

• Know when to persist or desist

• Track your pitches & follow-ups

Fun. Dun.