Ch.11 Product and Price

Open Ended

What is a characteristic of a service?

Multiple Choice

______ goods are unique items that consumers are willing to spend considerable time, effort, and money to buy.

• convenience

• shopping

• specialty

Multiple Choice

_______ goods are usually purchased after making the effort to compare price, quality, and style in more than one store.

• convenience

• shopping

• specialty

Multiple Choice

___________ is the process of separating a large quantity of goods into smaller quantities for resale. 

• E-tailers

• Bulk-breaking

• Agents

Open Ended

Name one of the main methods of transportation and a characteristic of that type of transportation.