
Intro to business- Revision Part 1
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Business
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University
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Medium
Claudie-Ann Tremblay-Cantin
Used 3+ times
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1 Slide • 109 Questions
1
Revision-Part I
2
Multiple Choice
What does SWOT stand for in SWOT Analysis?
Strengths, Weaknesses, Opportunities, Threats
Strategy, Work, Objectives, Targets
Systems, Workflow, Operations, Tactics
Skills, Workforce, Output, Trends
3
Multiple Choice
Which of the following is considered an external factor of business?
Company culture
Economic conditions
Employee skills
Internal policies
4
Multiple Choice
What is SWOT analysis primarily used for in business?
To evaluate a company's financial statements
To assess a company's market share
To evaluate a company or a specific project
To determine employee satisfaction
5
Multiple Choice
Which of the following is considered an internal factor in SWOT analysis?
Opportunities
Threats
Strengths
Market trends
6
Multiple Choice
In SWOT analysis, what does the 'O' stand for?
Objectives
Opportunities
Operations
Obligations
7
Multiple Choice
SWOT analysis is a part of which management process?
Financial planning
Strategic planning
Human resource management
Marketing strategy
8
Multiple Choice
Which environment includes culture, values, and beliefs?
Economic Environment
Social Environment
Technological Environment
Competitive Environment
9
Multiple Choice
What are the components of the economic environment in business?
Culture, values, beliefs
Type of economy, strength of economy, political/legal environment
Technological advancements
Global factors
10
Multiple Choice
What does the 'S' in SWOT analysis stand for?
Strategies
Strengths
Solutions
Systems
11
Multiple Choice
Which component of SWOT analysis is considered harmful to achieving objectives?
Strengths
Opportunities
Weaknesses
Strategies
12
Multiple Choice
In SWOT analysis, which elements are of internal origin?
Strengths and Opportunities
Weaknesses and Threats
Strengths and Weaknesses
Opportunities and Threats
13
Multiple Choice
Which of the following is considered an external environment factor affecting a business?
Organisational Culture
Human Resource
Climate
Management
14
Multiple Choice
In a SWOT analysis, what is an example of an opportunity?
Economies of scale
New technologies
Logistics limitations
Enhanced competition
15
Multiple Choice
Identify a potential external opportunity from the following options.
Poor location
Higher consumer demand
Inadequate financial resources
Low employee satisfaction
16
Multiple Choice
What is a key element of the marketing mix that involves deciding where a product should be sold and how it will move from the producer to the consumer?
Distribution
Pricing
Promotion
Product Design
17
Multiple Choice
Which of the following is NOT typically involved in distribution channels?
Agents
Brokers
Designers
Retailers
18
Multiple Choice
What is the distribution mix?
The combination of pricing strategies
The combination of distribution channels used to get products to customers
The combination of advertising methods
The combination of product designs
19
Multiple Choice
Which of the following is a type of distribution strategy?
Intensive
Expansive
Creative
Dynamic
20
Multiple Choice
What is the main focus of a distribution strategy?
Getting the right product to the right person at the right time
Increasing the production of goods
Reducing the cost of manufacturing
Enhancing the quality of the product
21
Multiple Choice
What is the role of a "Merchant Wholesaler" in the distribution channel?
To directly sell products to consumers
To act as an intermediary between producer and retailer
To manufacture products
To advertise products
22
Multiple Choice
What is the distribution channel for consumer goods with no intermediaries?
Producer to Retailer to Consumer
Producer to Wholesaler to Retailer to Consumer
Producer to Consumer
Producer to Agent to Wholesaler to Retailer to Consumer
23
Multiple Choice
In a distribution channel with two intermediaries for consumer goods, which intermediaries are involved?
Retailer and Consumer
Wholesaler and Retailer
Agent and Broker
Producer and Consumer
24
Multiple Choice
What role do agents play in the channels of distribution?
They buy products from manufacturers and sell to consumers.
They facilitate transactions between manufacturers and consumers or businesses.
They operate corporately owned stores.
They resell products to retailers or businesses.
25
Multiple Choice
Which of the following is an example of a non-store retailer?
Department stores
Online orders
Specialty boutiques
Big-box stores
26
Multiple Choice
How do wholesalers typically operate within the distribution channel?
They sell directly to consumers.
They facilitate transactions between manufacturers and consumers.
They resell to retailers or businesses and often store the product before selling it.
They operate vending machines.
27
Multiple Choice
Which of the following is NOT a goal of pricing?
Make a profit
Attract customers
Increase production time
Create prestige
28
Multiple Choice
What is one of the key roles of pricing in the marketing mix?
It determines the quality of the product.
It creates revenue and generates profit for sellers.
It establishes the brand identity.
It defines the target market.
29
Multiple Choice
What legal aspect must be considered in pricing strategies in certain industries?
Environmental regulations.
Labor laws.
Legal restrictions on pricing.
Taxation policies.
30
Multiple Choice
What are some things that a company would want to consider when pricing?
Market demand
Personal preferences
Random selection
Coin toss
31
Multiple Choice
What is the term for the minimum price at which a company can sell a product without incurring a loss?
Price ceiling
Price floor
Break-even price
Market price
32
Multiple Choice
What is the formula for calculating the gross profit margin?
Selling price - COGS
COGS - Selling price
Selling price + COGS
COGS / Selling price
33
Multiple Choice
How is the gross profit margin percentage calculated?
Gross profit margin / Selling price
Selling price / Gross profit margin
Gross profit margin * Selling price
Selling price - Gross profit margin
34
Multiple Choice
When retailers are used, how is the manufacturers' selling price determined?
Suggested retail price - retailer discount
Suggested retail price + retailer discount
Suggested retail price * retailer discount
Suggested retail price / retailer discount
35
Multiple Choice
What is the goal of the pricing strategy known as "Creating Prestige"?
Setting a low price to increase volume
Establishing a fixed profit margin
Setting a higher price to create a premium image
Matching competitors' prices
36
Multiple Choice
What are the 4 P's in the marketing mix?
Product, Price, Place, Promotion
Product, People, Process, Physical Evidence
Price, People, Process, Promotion
Product, Price, People, Physical Evidence
37
Multiple Choice
Which external factors must be considered when determining the marketing mix?
Social/Cultural, Technological, Economic, Political/Legal
Internal Processes, Employee Satisfaction, Brand Loyalty, Customer Feedback
Product Quality, Pricing Strategy, Distribution Channels, Promotion Methods
Market Share, Competitor Analysis, Customer Demographics, Sales Volume
38
Multiple Choice
Which of the following is NOT listed as a factor influencing values, beliefs, and preferences?
Regional differences
Healthier foods
Number of customers
Influences from other cultures
39
Multiple Choice
What are the two types of countries mentioned in the context of the economic environment?
Industrialized and non-industrialized countries
Developed and developing countries
Rich and poor countries
Urban and rural countries
40
Multiple Choice
What term is used to describe a period of economic decline?
Expansion
Recession
Inflation
Growth
41
Multiple Choice
Which of the following is an example of an international trade agreement mentioned in the document?
NAFTA
USMCA
TPP
ASEAN
42
Multiple Choice
What is one effect of reduced competition in an industry?
Increased operational efficiency
More control exercised by companies
Better treatment of employees
Introduction of new promotional techniques
43
Fill in the Blank
44
Multiple Choice
What is 'S' in PESTLE Analysis
Strength
Straight
Social
45
Multiple Select
Some economic factors that could affect your business are (tick all that apply)
Having enough money to keep all your staff
Being able to afford any interest increases (for the mortgage on a property for example or loans)
Recession
Environmental policies
46
Multiple Choice
PESTLE is a situational analysis tool which helps a business to analyse the external factors that affect their business.
True
False
47
Multiple Choice
What is one requirement for setting up a corporation?
No legal documentation needed
Must have a single owner
Must be registered with the state
Cannot have shareholders
48
Multiple Choice
Which legal form of ownership involves two or more people sharing profits and responsibilities?
Sole proprietorship
Partnership
Corporation
Franchise
49
Multiple Choice
What is an advantage of a corporation compared to a sole proprietorship?
Easier to set up
Limited liability for owners
No need for legal documentation
Owners have complete control
50
Multiple Select
Which of the following is a type of business ownership
Sole proprietor
Partnership
Cooperative
corporation
Franchise
51
Multiple Choice
Which business form is typically managed by a single individual?
Corporations
Partnerships
Sole Proprietorships
Cooperatives
52
Multiple Choice
What is a key characteristic of corporations?
Managed by one person
Extension of the owner
They are considered as a separate entity
Informal structure
53
Multiple Choice
What is a key characteristic of a corporation as a form of business ownership?
Income pooled with personal income
Profits to shareholders through dividends
Extension of individual
Joint liability
54
Multiple Choice
In a corporation, what limits the liability of the owners?
Unlimited liability
Personal assets
Amount invested by the shareholder
Business debts
55
Multiple Choice
Who typically owns a corporation?
The CEO
The Board of Directors
Shareholders (one or many)
The government
56
Multiple Choice
Who oversees the operation of a corporation?
The shareholders
The Board of Directors
The employees
The government
57
Multiple Choice
What is a common concern for shareholders regarding their investment?
Employee satisfaction
Return on investment
Product quality
Market competition
58
Multiple Choice
How do shareholders typically make decisions in a corporation?
By hiring managers
By voting and passing resolutions
By setting company policies
By selling shares
59
Multiple Choice
What is one of the benefits shareholders can receive from a corporation?
Dividends
Free products
Company cars
Office space
60
Multiple Choice
What is a benefit of corporations in terms of financing?
Limited access to loans
Greater ease of financing through shares and loans
Financing only through personal savings
No access to external financing
61
Multiple Choice
What is a cooperative?
A legal entity, separate and distinct from its members
A type of partnership between two companies
A government agency
A non-profit organization
62
Multiple Choice
Who owns a cooperative?
The government
A single corporation
Members (one or many)
A board of investors
63
Multiple Choice
Who oversees the operation of a cooperative?
The CEO
The Board of Directors elected by members
The government
A single owner
64
Multiple Choice
How do members of a cooperative profit?
By receiving a fixed salary
By the redistribution of surpluses to special funds or to the members
By selling shares
By charging high fees
65
Multiple Choice
Which of the following is a key aspect of economics?
Analysis of production and consumption of goods and services
Analysis of weather patterns
Analysis of ancient civilizations
Analysis of literary works
66
Multiple Choice
What does macroeconomics focus on?
Consumer and business decisions
Country's overall economic performance
Individual financial planning
Local market trends
67
Multiple Choice
What is the primary focus of microeconomics?
Governmental fiscal policies
Global trade agreements
Consumer and business decisions
National economic growth
68
Multiple Choice
What would happen if the global price of coffee beans increased significantly?
Coffee shops would lower their prices.
Coffee shops would increase their prices.
Coffee shops would keep prices the same.
Coffee shops would stop selling coffee.
69
Multiple Choice
Which of the following represents a level of competition?
Oligopoly
Barter system
Inflation
Fiscal policy
70
Multiple Choice
What are the two main types of economies mentioned?
Free market and mixed
Free market and controlled
Controlled and traditional
Mixed and traditional
71
Multiple Choice
What is used to measure the economy?
Economic indicators
Trade agreements
Currency exchange rates
Tax policies
72
Multiple Choice
What type of economy is characterized by the allocation of factors of production determined by the government?
Free Market
Mixed Economies
Planned Economies
Capitalism
73
Multiple Choice
In which type of economy are supply and demand the primary determinants of production allocation?
Communism
Free Market
Mixed Economies
Socialism
74
Multiple Choice
Which economic system is a blend of government and market-based allocation of resources?
Communism
Mixed Economies
Capitalism
Planned Economies
75
Multiple Choice
Which type of market structure is characterized by a single seller?
Pure Competition
Monopolistic Competition
Oligopoly
Monopoly
76
Multiple Choice
In which market structure do many firms sell products that are similar but not identical?
Pure Competition
Monopolistic Competition
Oligopoly
Monopoly
77
Multiple Choice
Which market structure is characterized by a few large firms dominating the market?
Pure Competition
Monopolistic Competition
Oligopoly
Monopoly
78
Multiple Choice
What is the market structure called where there are many sellers and buyers, and no single entity can influence the market price?
Pure Competition
Monopolistic Competition
Oligopoly
Monopoly
79
Multiple Choice
Which type of competition is characterized by no barriers to entry and intense competition driving prices down?
Pure Competition
Open Monopolistic Competition
Oligopoly
Monopoly
80
Multiple Choice
What is a key characteristic of an oligopoly?
No barriers to entry
High barriers to entry
Intense price competition
Perfect knowledge
81
Multiple Choice
Which market structure has the highest barriers to entry due to high initial investment and regulations?
Pure Competition
Open Monopolistic Competition
Oligopoly
Monopoly
82
Multiple Choice
Which market structure is associated with the least amount of competition?
Monopoly
Oligopoly
Monopolistic Competition
Perfect Competition
83
Multiple Choice
What happens to demand when the price decreases in a free market economy?
Demand decreases
Demand remains constant
Demand increases
Demand becomes zero
84
Multiple Choice
What is the equilibrium price in a free market economy?
The price where supply exceeds demand
The price where demand exceeds supply
The price where supply and demand intersect
The price set by the government
85
Multiple Choice
Which of the following is an economic indicator used to measure the economy's performance?
Weather patterns
GDP Annual Growth Rate
Population density
Cultural festivals
86
Multiple Choice
How does supply change as price increases in a free market economy?
Supply decreases
Supply remains constant
Supply increases
Supply becomes zero
87
Multiple Choice
Which economic indicator reflects the difference between a country's exports and imports?
GDP per Capita
Retail Sales
Balance of Trade
Consumer Confidence
88
Multiple Choice
What does GDP stand for in economic terms?
Gross Domestic Product
General Domestic Production
Global Domestic Product
Gross Development Product
89
Multiple Choice
Which of the following is NOT a component of GDP?
Consumer spending
Government spending
Imports
Foreign aid
90
Multiple Choice
How is GDP defined?
The total value of all goods and services produced by a country's citizens worldwide
The monetary value of all finished goods and services produced within a country's borders in a specific time period
The total income of all citizens of a country
The total exports of a country
91
Multiple Choice
Which phase of the business cycle follows a recession?
Peak
Trough
Recovery
Expansion
92
Multiple Choice
How is a recession defined in terms of GDP?
One quarter of GDP decline
Two or more consecutive quarters of GDP decline
A year of GDP decline
A month of GDP decline
93
Multiple Choice
Which phase of the business cycle is characterized by economic activity hitting its high?
Expansion
Peak
Contraction
Trough
94
Multiple Choice
During which phase of the business cycle does economic activity slow down?
Expansion
Peak
Contraction
Trough
95
Multiple Choice
When did recessions happen according to the chart?
2014
2015
2016
2017
96
Multiple Choice
Which of the following is considered an opportunity for small businesses?
High Overhead Costs
Market Niches
Limited Customer Service
Outdated Technology
97
Multiple Choice
What are the Factors of Production?
Land, Labor, Capital, Entrepreneurship
Marketing, Sales, Distribution
Planning, Organizing, Leading
Research, Development, Innovation
98
Multiple Choice
What is a primary focus of not-for-profit organizations?
Generating profit
Serving the community
Increasing shareholder value
Expanding market share
99
Multiple Choice
Which of the following best describes a business?
An entity that provides services for free
An organization that operates without any financial transactions
An entity that engages in commercial, industrial, or professional activities
A group that focuses solely on charitable activities
100
Multiple Choice
Classify the statement: "McDonalds’ franchises around the world offer a menu that is adapted to the local country’s cooking traditions and religious constraints."
Socio-cultural
Economic
Political-Legal
Technological
101
Multiple Choice
How is profit calculated for a business?
Total expenses minus total revenue
Total revenue plus total expenses
Total revenue minus expenses
Total expenses divided by total revenue
102
Multiple Choice
Which of the following can be considered a business?
A small family restaurant
A local sports team
A public library
A neighborhood watch group
103
Multiple Choice
Which of the following is NOT one of the 4 P's in Marketing?
Product
Place
Price
People
104
Multiple Choice
Which factor of production includes man-made resources like tools and technology?
Natural Resources
Capital
Labour
Entrepreneurship
105
Multiple Choice
Why is money not considered a factor of production?
It is not a productive resource
It is a natural resource
It is a form of labor
It is a type of capital
106
Multiple Choice
Which of the following is considered a natural resource in the factors of production?
Machines
Water
Technology
Buildings
107
Multiple Choice
What is the role of entrepreneurship in the factors of production?
Providing physical labor
Supplying natural resources
Capturing business opportunities
Manufacturing goods
108
Multiple Choice
Classify the statement: "Before importing from another country, a retail store is looking at the exchange rate of currency."
Socio-cultural
Economic
Political-Legal
Environmental
109
Multiple Choice
What is a primary concern under the 'Threats' element in a SWOT analysis?
New market trends
Internal inefficiencies
Competitor actions
Employee skills
110
Multiple Choice
How does chocolat favoris generate revenu?
Selling chocolate online
Offering baking classes
Franchise operations
Retail store sales
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