Which statements use ethos to persuade the audience for this product? Ethos = Trust Select All That Apply

“I’m a certified nutritionist, and I always choose these snacks.”

“Top doctors recommend these snacks for families every single day.”

“You’ll feel amazing eating these snacks and sharing them happily.”

“Each snack contains 150 calories, making it the smart choice.”

Which statements use pathos to persuade the audience? Pathos = Emotion Select All That APPLY

The ad shows a sad animal and plays music to create sympathy.

The ad tells a story about a family helping one another.

The ad lists facts and statistics about how the product works.

The ad explains how long the product lasts compared to others.

Which statements use ethos to persuade the audience for this product? Pathos = Emotion Select All That Apply

“Imagine the excitement of discovering new worlds inside every book.”

“Feel proud as you finish another story and learn something.”

“Teachers recommend these books for improving reading skills quickly.”

“Reading three books each month increases vocabulary and comprehension scores.”

Which statements use logos to persuade the audience? Logos = Logic Select All That APPLY

The ad explains the product costs less and lasts longer than others.

The ad shares test results and statistics proving the product works.

The ad shows a smiling family enjoying the product together.

The ad features a famous athlete saying they trust the product.

Which statements use ethos to persuade the audience for this product? Logos = Logic Select All That Apply

“Experts recommend thirty minutes of exercise daily for better health.”

“Studies show students who exercise regularly improve focus and grades.”

“Imagine how happy you’ll feel after running outside today.”

“Feel proud completing your workout and reaching personal goals quickly.”

Match the statements to their appeal type

“As a doctor, I recommend this product to keep families healthy.”

“This product is trusted and approved by experts nationwide.”

“No child should have to go to bed hungry—your help can change that.”

“Imagine how proud you’ll feel knowing you made a difference today.”

“Studies show that 90% of users experienced improvement within a week.”

“This product contains 50% more active ingredients than the leading brand.”

I use experts and trust to make you believe, A doctor or leader might speak for me. I say, “You

I pull at your heart and play on your feelings, Happiness, sadness, or hope I’m revealing. I mak

I use facts and reasons to prove my case, Numbers and data are my favorite place. I help you thi

What 4 Criteria were used to Persuade us in this commercial?

Purpose: To sell the Chevy Camaro. Audience: Families with young adult children. POV: Owning a Chevy Camaro makes life exciting and fun. Appeal: Pathos

Purpose: To sell the Chevy Camaro. Audience: Young kids starting middle school. POV: Owning a Chevy Camaro makes life exciting and fun. Appeal: Logos

Purpose: To promote high school graduations. Audience: Families with young adult children. POV: Graduation gifts should always be practical and very cheap. Appeal: Pathos

Purpose: To advertise small dorm refrigerators. Audience: Neighbors who own yellow cars. POV: Young people do not care about what car they drive. Appeal: Ethos

What 4 Criteria were used to Persuade us in this commercial?

Purpose: To show Wix website tools. Audience: Aspiring small business owners now. POV: Professional websites make businesses look very successful. Appeal: Ethos

Purpose: To sell real beard oil. Audience: People who cannot grow hair. POV: Growing a beard is the only way to be famous. Appeal: Pathos

Purpose: To teach Shaq how basketball. Audience: Aspiring small business owners now. POV: Shaquille O’Neal is the world's best professional barber. Appeal: Ethos

Purpose: To teach Shaq how basketball. Audience: Professional athletes playing for rings. POV: You should never trust a business found on the internet. Appeal: Logos

What 4 Criteria were used to Persuade us in this commercial?

Purpose: To show superior network coverage Audience: Mobile users wanting reliable service. POV: Verizon has a much larger 3G coverage map than AT&T. Appeal: Logos

Purpose: To announce a travel guide. Audience: People who never use phones. POV: Verizon has a much larger 3G coverage map than AT&T. Appeal: Logos

Purpose: To sell new paper maps. Audience: Pilots who fly large planes. POV: AT&T is the better choice for people who travel often. Appeal: Pathos

Purpose: To show superior network coverage Audience: People who never use phones. POV: Cell phone maps are very confusing and hard to read. Appeal: Ethos

What 4 Criteria were used to Persuade us in this commercial?

Purpose: To showcase lifelong brand loyalty Audience: Adults who grew up gaming. POV: Nintendo products helps people stay connected. Appeal: Pathos/Ethos

Purpose: To sell new wireless controllers. Audience: Young kids starting preschool today. POV: Video games are only meant to be played by children. Appeal: Pathos/Logos

Purpose: To announce a movie sequel. Audience: Young kids starting preschool today. POV: Nintendo products helps people stay connected. Appeal: Pathos/Ethos

Purpose: To announce a movie sequel. Audience: Professional athletes training for gold. POV: You should never play video games while you are traveling. Appeal: Ethos/Logos

What 4 Criteria were used to Persuade us in this commercial?

Purpose: To claim Chevy lasts longer Audience: Loyal truck buyers and fans. POV: Chevy trucks are more durable than Ford trucks. Appeal: Ethos/ Pathos/Logos

Purpose: To claim Chevy lasts longer Audience: People who drive small hybrids. POV: Chevy trucks are more durable and long-lasting than Ford trucks. Appeal: Ethos/Pathos

Purpose: To warn about Mayan prophecies. Audience: Loyal truck buyers and fans. POV: Ford trucks are the best vehicles for driving through volcanoes. Appeal: Pathos/Logos

Purpose: To sell boxes of Twinkies. Audience: Scientists who study space aliens. POV: All trucks are equally safe during a giant natural disaster. Appeal: Pathos

Quizizz: Ethos, Pathos, Logos

Interactive Video

•

English

•

7th Grade

•

Practice Problem

•

Medium

•

CCSS

RI.11-12.5, RI.7.5, RI.6.4

+17

Standards-aligned

Paul Turner II

Used 9+ times

FREE Resource

33 questions

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MULTIPLE SELECT QUESTION

45 sec • 1 pt

Which statements use ethos to persuade the audience?
Ethos = Trust
Select All That APPLY

The ad features a doctor explaining why the product is safe.

The ad says the product is recommended by trusted experts.

The ad shows people feeling happy while using the product.

The ad describes reasons the product works better than others.

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Quizizz: Ethos, Pathos, Logos

33 questions

Which statements use ethos to persuade the audience?Ethos = Trust Select All That APPLY

“As a ​ (a) nutritionist, I recommend eating more fruits and vegetables every day. Studies show that a ​ (b) diet improves energy and focus. Choosing the right foods can help your body stay ​ (c) ​ and strong.”

Which statements use ethos to persuade the audience for this product? Ethos = Trust Select All That Apply

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Which statements use ethos to persuade the audience?
Ethos = Trust
Select All That APPLY

“As a (a) nutritionist, I recommend eating more fruits and vegetables every day. Studies show that a (b) diet improves energy and focus. Choosing the right foods can help your body stay (c) and strong.”

Which statements use ethos to persuade the audience for this product?
Ethos = Trust
Select All That Apply