La marque
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Professional Development
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
L’image de marque, c’est la représentation graphique d’une marque
Vrai
Faux
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Une marque produit se décline sur l’ensemble des produits de l’entreprise
Vrai
Faux
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Total est une marque caution
Vrai
Faux
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Rik et Rok (Auchan) est une marque gamme
Vrai
Faux
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Une marque ombrelle se décline sur l’ensemble des produits de l’entreprise
Vrai
Faux
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Un logo n’est pas considéré comme une marque
Vrai
Faux
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La marque est un élément de différenciation du produit
Vrai
Faux
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