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Entrepreneurship - Chapter 4.2

Authored by Brittany McPhillips

Business

10th - 12th Grade

Used 2+ times

Entrepreneurship - Chapter 4.2
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9 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Information collected for the very first time to fit a specific purpose is primary data.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Surveys should be kept to a page in length when read over the phone or mailed to respondents.

True

False

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Focus groups are quick interviews with target customers.

True

False

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Collecting primary data can be expensive and time-consuming.

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The first step in conducting primary market research is to select a research method.

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Observation is the best research method if you want to find out people's opinions.

True

False

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Economic trends and industry forecasts help determine the kind of primary data research to perform.

True

False

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