Retail Marketing Chapter 11

Retail Marketing Chapter 11

9th - 12th Grade

29 Qs

quiz-placeholder

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Retail Marketing Chapter 11

Retail Marketing Chapter 11

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

Easy

Created by

Misty Rather

Used 22+ times

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29 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Non-personal selling involves interaction between sales associates and customers.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The most successful sales associates have good people skills.

True

False

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales associates should be willing and eager to learn.

True

False

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales associates can influence a customer’s emotional buying motive.

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales associates can sell either product features, product benefits, or both.

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales associates need to keep customers from handling the merchandise so customers do not break anything.

True

False

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales associates should defend the products they are selling and ignore a customer’s objections.

True

False

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