GD unit 4

The term typestyles refers to

• Roman

• Italic

• Oblique

• All the above

The letters and numbers in a particular design used in printing or on a computer screen are known as:

• Typestyle

• Character

• Typeface

• Signs & Symbols

The term refers to lead pieces inserted in between lines of type to add more space:

• Kerning

• Leading

• Alignment

• Similarity

It is often confused for kerning, but the concept is a little different. It's involves adjusting the spacing throughout the entire word.

• Leading

• Tracking

• Alignment

• Kerning

Systems of symbols that represent concepts in a consistent manner:

• Tints

• Pictographs

• Slogan

• Shades

The letters with finishing strokes, or brackets are called

• San - Serif

• Leading

• Kerning

• Serif

Making sure the audience can read and understand your text message:

• Legibility & Readability

• Signs & Symbols

• Uniformity & Consistency

• Lights & Shades

The imaginary line that runs across the top of capital letters:

• Cap Height

• Z Height

• X Height

• Baseline

A very short line or word at the end of a paragraph

• window

• serif

It's a short line that appears at the top of a column Occurs when the last word of a paragraph continues onto the next page:

• Baseline

• Orphan

• Meanline