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Chapter 18 Marketing Quiz

Authored by marvin harness

Business

9th - 12th Grade

Used 23+ times

Chapter 18 Marketing Quiz
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23 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

a display case, counter, or bench

Fixture

Shape

Focal Point

Interior Display

Proportion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

the physical outline of a display

Fixture

Shape

Focal Point

Interior Display

Proportion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

a spot that attracts attention first

Fixture

Shape

Focal Point

Interior Display

Proportion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

shows merchandise, provides customers with information

Fixture

Shape

Focal Point

Interior Display

Proportion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

the relationship between and among objects in an arrangement

Fixture

Shape

Focal Point

Interior Display

Proportion

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

found on opposite sides of a color wheel, they create contrast

Display

POP's

Marquee

Storefront

Complimentary Colors

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

the combination of entrances, window awnings, and other exterior building characteristics

Display

POP's

Marquee

Storefront

Complimentary Colors

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