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When a professional football expansion team is established in a

community, which economic impact might happen?

• Business closures, job layoffs, and high inflation rates

• More tourism, lower tax rates, and high interest rates

• Increased job creation and more consumer spending

• Higher tax rates and fewer financial investment opportunities

Which is a characteristic of the sports or event industry?

• Manages a worldwide media network
• Communicates with a limited audience
• Provides products that are different for each consumer
• Employs only those people who have athletic ability

A unique characteristic of the sports industry is that it seeks to attract
markets that will perform which action?

• Demand mostly tangible products
• Have consumers with artistic talent
• include spectators and participants
• Are concerned with environmental issues

The chamber of commerce for a large city estimated the income for the
city generated by the sales tax, parking fees, and food service tax
collected as a result of a rock concert. This is an example of which
impact?

• Total
• Indirect
• Fiscal
• Direct

One of the main differences between professional and amateur athletes
is that for professionals, the game is often what to the players?

• Their occupation
• Closed to the public
• Free of charge
• Played for enjoyment

Which is an example of promoting a sports event?

• Holding a race for a charitable organization
• Selling food products to a concession stand
• Delivering exercise bikes to retailers
• Distributing information about a NASCAR race

Which persons help create the excitement and enthusiasm that make the
games what they are?

• Team owners
• Coaches
• Trainers
• Spectators

A characteristic of an event is that it is produced and consumed in which
situation?

• During planned intervals
• At the same time
• By the same group of people
• In unemotional ways

A person responsible for matching up corporations with events that reach
his or her target market has a career in which area?

• Sponsorship management
• Sales promotion
• Hospitality
• Advertising sales

Which marketing activities involve writing press releases and organizing
news conferences for a sports organization?

• Promotions
• Advertising
• Media relations
• Community relations