Ch 5 Managing Risk

Writing a code of ethics will help a business to

• attract quality employees

• avoid legal problems

• enhance its reputation

• all of the above

Which of the following is not considered a universal value?

• competition

• obeying the law

• responsible behavior

• generosity

A practical reason for following business ethics is to

• protect intellectual property

• encourage fair use

• avoid copyright infringement

• motivate employees

When a musical work is created, it is protected by a

• trademark

• patent

• copyright

• none of the above

A device or process can be protected by a

• patent

• trademark

• copyright

• all of the above

A brand name can be legally protected by a

• patent

• copyright

• trademark

• all of the above

A retailer who receives gifts from one of his suppliers runs the risk of a

• conflict of interest

• property infringement

• confidentiality infringement

• social media interaction

A code of ethics describes a business's moral philosophy when it reflects

• fair use

• protection of confidentiality

• universal values

• environmental responsibility

When transparency is practiced in a business

• employees know how their retirement fund is being invested

• the fair use doctrine is in effect

• intellectual property is protected

• none of the above

An executive summary is a one- or two-page report describing

• the type of business and the type of ownership

• company description

• business plan financials

• the business plan's highlights