Q1 DPB5063 PSP

There are 4 (FOUR) sources of income that you can choose to involve, which is employee, business owners, self-employed and investor. Which is the best sources of income that can lead to the most income in your life? (C2)

• Employee

• Business owners

• Self-employed

• Investor

Which is the best statement that best describe internet or online marketing? (C2)

• The process of promoting brand, product or services over the internet

• The process of promoting product or services only over the internet

• The process of promoting brand, product or services through online and offline

• The process of promoting brand, product or services through offline.

Choose the correct statement on the advantages of social media marketing. (C3)

• High commitment of resources to managing your social media presence, responding to feedback and producing new content

• ineffective use - for example, using the network to push for sales without engaging with customers, or failing to respond to negative feedback - may damage your reputation

• Difficult to quantify the return on investment

• compelling and relevant content will grab the attention of potential customers and increase brand visibility

There are several social media platforms can be used to promote your brand, products and services. Choose the best of social media platforms that can be integrated into your business. (C3)

• Facebook , pinterest and instagram only

• Facebook , twitter, pinterest

• Instagram, whatsapp, facebook and website

• Instagram, facebook and youtube

Which statement that best describe the advantages of social media platform? (C2)

• Geo target content and are able to generate higher converting leads

• Slow and difficult in sharing content

• Does not encourage in building relationship

• Real-time results are hard to obtain

What is a business model? (C1)

• It is a documentation on how to manage company’s employee

• It is a blueprint on company’s organizational structure

• It is a documentation on how the company’s capture consumer’s value.

• It is a blueprint on how an organization creates, delivers and captures value

Business model canvas consist of _______________ blocks to understand the overall picture of the chosen business. (C1)

• ten

• eight

• nine

• six

One of the component for BMC is : (C1)

• Profit

• Business method

• Business partner

• Customer friendship

The best definition for USP is : (C1)

• Unique Selling Price

• Unique Sellable Picture

• Unbeatable Show Price

• Unique Selling Proposition

Is Customer Relationships a part of Business Model Canvas? (C1)

• yes

• no