Shark Tank Vocabulary

Wealth or assets for starting a business

• Liquidity

• Profit

• Capital

• Equity

The way a product is distinguished from others.

• Differentiated

• License

• Patent

• Projection

The amount a good or service can be sold for in the market.

• Price

• Overhead

• Equity

• Market Value

Portion invested or owned in a business venture.

• Valuation

• Stake

• Royalty

• Purchase Order

Becoming responsible for possible harm or damage.

• Wholesale Price

• Perpetuity

• Liability

• Mass Market

Forecasting future sales based on studying the present situation.

• Wholesale Price

• Line of Credit

• Inventory

• Projection

Ideas that are unique and usually protected by patents.

• Exit Strategy

• Proprietary

• Royalty

• Profit

As asset's ability to be sold for cash.

• Break Even

• Revenue

• Liquidity

• Stake

How much someone thinks their business is worth.

• Valuation

• Stake

• Margin

• License

The measure of a business's efficiency in keeping earnings.

• Branding

• Intellectual Property

• Investment

• Margin