Search Header Logo

Promotion Review Quiz

Authored by Julie Borgmeyer

Life Skills

10th - 12th Grade

Used 4+ times

Promotion Review Quiz
AI

AI Actions

Add similar questions

Adjust reading levels

Convert to real-world scenario

Translate activity

More...

    Content View

    Student View

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

This uses advertising media over which a firm

has no direct control

Above-the-line Promotion

Below-the-line Promotion

Sponsorships

AIDA

2.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What does the first A in "AIDA" stand for?

Attention

Activate

Awareness

Attain

3.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What does the I in "AIDA" stand for?

Interest

Inquire

International

Imagine

4.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What does the D in "AIDA" stand for?

Detain

Determine

Decide

Desire

5.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What does the last A in "AIDA" stand for?

Awareness

Attain

Answer

Action

6.

MULTIPLE SELECT QUESTION

15 mins • 1 pt

Select ALL of the methods of Above-the-line Promotion.

Radio

Newspapers

Social Media

Cinema

Sales Promotions

7.

MULTIPLE SELECT QUESTION

15 mins • 1 pt

Select ALL of the methods of Below-the-line Promotion.

Television

Billboards

Direct Mail

Social Media

Public Relations

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?