
Strategy, Balanced Scorecard, and Strategic Profitability An
Authored by Armanto Witjaksono
University - Professional Development
Used 6+ times

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11 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Which of the following are two generic strategies described in the text that a company can use?
Growth and product differentiation
Price recovery and growth
Product differentiation and cost leadership
Cost leadership and price recovery
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Reengineering is a key element in
cost leadership strategy.
price-recovery strategy.
product-differentiation strategy.
productivity measures.
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following is the most critical aspect of a successful reengineering process?
Eliminating unnecessary activities and tasks
Developing employee skills
Changing roles and responsibilities
Working across functional lines to focus on the entire business process
4.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
The balanced scorecard gets its name from
an attempt to provide short-run financial results with long-run financial strategies.
an attempt to balance product quality and cost reduction.
an attempt to match a company’s own capabilities with the opportunities in the marketplace to accomplish an overall objective.
an attempt to balance financial and nonfinancial performance measures to evaluate both short-run and long-run performance in a single report.
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Creating value for customers describes which one of the four perspectives of the balanced scorecard?
Financial perspective
Customer perspective
Internal-business-process perspective
Learning-and-growth perspective
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
The analysis used for evaluating the success of a strategy through changes in operating income components uses actual results of the current year compared to
budgeted results for the current year.
actual results for the previous year.
target amounts for the current year.
budgeted results for the previous year.
7.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
The growth in market share is used in calculating the net income effect of
industry growth.
product differentiation.
cost leadership.
either cost leadership or product differentiation, depending upon the strategy chosen.
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