Business Chapter 5: Marketing

Business Chapter 5: Marketing

1st - 12th Grade

12 Qs

quiz-placeholder

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Business Chapter 5: Marketing

Business Chapter 5: Marketing

Assessment

Quiz

Social Studies

1st - 12th Grade

Hard

Created by

Sebastian Yarde

Used 31+ times

FREE Resource

12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What is the equation for value of products sold?

Revenue x Product price

Products sold x Product Price

Revenue x Products sold

Products sold / Product price

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What is segmentation?

Dividing customers into groups based on preferences

Dividing customers into groups based on income

Diving employees into different departments

Dividing shareholders into specialized groups

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which of these is NOT a segmentation group?

Gender

Age

Location

Income

Job

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which of these is NOT a purpose of market research?

Level of Demand for goods and Service within the market

Cost evaluation

Requirements of customers

Actions of competitors

Target market

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What type of data is size of the market measured in?

Qualitative data

Quantitative data

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What is the market share equation?

Market share = total market sales / sales of the product x 100

Market share = sales of the product / total market sales x 100

Market share = total market sales x sales of the product / 100

Market share =sales of the product x total market sales / 100

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which of these is an internal pricing method?

Business forecast

Nature of the market

Cost

Degree of competition

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