Fashion Marketing Mid-Term 2019-2020

A person's desire for something that gives him or her satisfaction.

• status

• ford

• garment

• want

Written or unwritten rules of appropriate attire.

• culture

• dress code

• conformity

• accessories

The ideas, beliefs, and material items that are important to an individual.

• values

• modesty

• status

• garment

Something a person must have for existence or survival.

• individuality

• want

• need

• ford

A society's customary set of social beliefs and values.

• status

• culture

• attitudes

• values

________________ is the planning required to have the right merchandise at the right time, in the right quantities, at the right price, with the right promotion for a specified target customer.

• Fashion Industry

• Fashion Business

• Fashion Merchandising

• Fashion Marketing

What is creating the design?

• Manufacturing

• Wholesaling

• Retailing

• Designing

What is a style that is accepted and used by the majority of a group at one time?

• Haute couture

• Design

• Pret a porter

• Fashion

_____________ are mass produced copies of original designs in less expensive fabrics.

• Adaptations

• Line

• Knock offs

• Style number

Includes all the garments and accessories a person owns

• fashion

• wardrobe

• apparel