A Level Business - Branding.

Quiz
•
Business
•
11th - 12th Grade
•
Medium
Simon Brown
Used 255+ times
FREE Resource
12 questions
Show all answers
1.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Select the 2 advantages of branding
A business can save money on marketing once the product becomes a household name.
It means businesses don't have to make new items.
The business can change its name if it wants to.
Higher prices can be charged when consumers become loyal to the brand.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Tipp-Ex is...
The product
The brand
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Brands tend to charge customers
more for their products
less for their products
4.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
2 disadvantages of branding are..
The business gains a huge following of loyal customers.
The business' products can be easily copied and sold for a much cheaper price.
A poor brand can affect the whole range of products produced by the manufacturer.
The company cannot release new collections.
5.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
In what ways can a brand be easily recognisable?
By its logo
By the price
By the taste
By its packaging
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Customers that buy brands expect the product to be high
in price
quality
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Hoover is the...
Product
Brand
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