
Marketing 1.01
Quiz
•
Life Skills
•
9th - 12th Grade
•
Medium
+2
Standards-aligned
Timothy Long
Used 63+ times
FREE Resource
Enhance your content in a minute
20 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is the marketing function that provides information to consumers that will assist them in making a
decision to purchase a good or service?
Promotion
Pricing
Distribution
Production
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does applying the customer-orientation element of the marketing concept enable the business to do?
Provide more products than consumers need
Persuade customers to buy its products
Offer products that consumers want to buy
Coordinate its marketing activities
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Identify the marketing career: These investigators look for clues to what customers need and want as well as why customers do what they do.
Sales
Marketing Research
Retailing
Public Relations
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Identify the marketing career: use the information gathered by researchers and advertisers to “give life” to the final products.They create, test, and decide how a product will be packaged
Advertising
Marketing Research
Product Management
Sales
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Booking hotel rooms for vacationers is an example of __________ marketing.
service
benefit
feature
sports
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.8.5
CCSS.RI.9-10.5
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Dennis has a great idea for a new type of tennis ball that, if produced, would be better than any ball currently on the market. He pitches his idea to a few investors. Which of the four Ps should these investors consider first?
Promotion
Place
Price
Product
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the overall reason that marketing strategies are designed and implemented?
Increasing business profits immediately
Changing the image of the business
Achieving planned goals
Improving management techniques
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