OCR GCSE Business (1-9) Communication in Business

Horizontal communication is

• Communication between two people on the same level within an organisation structure
• When communication occurs between staff and customers
• Communication between a manager and the staff they are responsible for
• The use of digital communication devices to send a message

Which of the following is an advantage of holding meetings

• Staff are able to get time away from their normal work to talk about problems
• It allows customers views to be explained to the managers
• Points can be emphasised with body language and tone
• Everybody will be forced to listen to the speaker and pay attention to the important messages

Which of the following is an advantage of written communication?

• It is always formal and creates a positive company image
• It will be easily understood by the person who receives the message
• It will be delivered on time
• The message can be re-read if the person doesn't understand it first time

Why has the use of social media grown as a method of communicating with customers?

(Be careful and read all the reasons before you answer!!)

• It is much cheaper than other methods

• It allows communication with a mass audience with little effort

• It allows constant updates to be added

• It allows customers to give feedback on the things they are seeing by making comments

• All of these reasons

Which of the following is a disadvantage of running a business website?

• People might not like the way it looks
• It can only be accessed by people within the country it was created
• There is a risk that the website could go down, halting business activity
• The cost of running a website is incredibly high
• All of these reasons

Letters can be defined as

• an information that is transferred from one person to another.

• a brief written message used to convey information.

• a written document used to give and obtain information.

• none of the above

All true communication must have the following:

• A sender and a receiver
• A speaker and a listener
• A hearer and a listener
• A speaker and an interpreter

How does he feel?

• He is sad

• He is excited

• He is bored

• He is lazy

In writing business letters, one has to be:

• Formal

• Informal

• Dull

• Friendly

Why would the school not use SMS as a communicaiton method to tell a parent their child had been excluded?

• It costs a lot to set up
• It would be too informal
• Parents might not see the text in time
• It only has a short number of characters to use