Topic Four: Voting Behaviour & the Media

Typically working class voters tend to vote for...

• Labour

• Conservatives

• Liberal Democrat

• Green

The process whereby individuals no longer identify themselves on a long term basis as being associated with a particular party is known as ...

• Disillusionment

• Apathy

• Class Dealignment

• Partisan Dealignment

The idea that voters will evaluate party choices and make decision that will benefit the most as individuals is known as...

• Single Issue Voting

• Valance Voting

• Rational Choice Theory

• Governing Competency

Historically women have had a stronger voting preference for...

• Conservatives

• Labour

• Greens

• Liberal Democrats

What are the two age related voting trends?

• Older voters are more likely to vote Conservative

• Older voters are more likely to vote Labour

• Older voters are more likely to vote

• Younger voters have a high turnout

Ethnic minorities are more likely to vote...

• Conservative

• Labour

• Liberal Democrat

• Green

In what region is there typically a stronger loyalty to Labour?

• Scotland

• Midlands

• North

• South

In the final third of the 20th century class began to lose its impact as a determinant of voting behaviour. This is know as class ….

The reduction of the working class led to the development of...

• The New Right

• One Nation Conservatism

• Old Labour

• New Labour

Which party leader utilised 'photo-ops' as a new and significant part of their leadership campaign?

• Margaret Thatcher

• James Callaghan

• Theresa May

• Tony Blair