Licensing and Franchisie

Peter acquires a franchise contrac and can carry out the exploitation of the brand through and individual franchise, within his vision as a franchisee hi is to open several points in the specific territory in which the franchise was granted, can Peter do this? Through the individual franchise?

• True

• False

The master franchise allows the sub franchisee to carry out the transfer of know-how?

• True

• False

Some the responsabilities of a CEO are to be responsible for franchise comercialization, information management and control of the sales

• True

• False

In the multiple franchise agreement is the development of several franchise contracts carried out?

• True

• False

Which of the following items is not covered by a license agreement

• Copyright

• Trade secret

• Patent

• Containers with products

• Service mark

What is the main difference between franchise and licenses?

• In the licenses there is not Know how, there is not transmission of the business operates.

• In franchises, the Know-how is not transferred, there is not tramsmission of how the business operates.

• None of above

• In license there is technical assitance, and in franchises there is not

What is the comercial franchise?

• It is the franchisor himself that produces the products that the franchisees sell

• The franchisor offers the franchisee all the necessary elements to sell the products and services

• It is the mix of the product franchise and service franchise model

One of the advantages of the manager as a franchisee is that franchises are an exellent field to train as an entreperneur, due to the strong support provided by the headquarters and the complete network of other franchisees

• True

• False