E OBJ 2.01 Vocab

Environment

• A group of individuals who share an environment

• a mental process involving the development of unique ideas, approaches, and solutions

• Surroundings

• A favorable situation in the environment surrounding your business

Opportunity

• A favorable situation in the environment surrounding your business

• A group of individuals who share an environment

• a mental process involving the development of unique ideas, approaches, and solutions

• a formulated thought resulting from a representation of a concept within the mind

Social and cultural attitudes

• The belief and feelings of people in a society that cause them to act in certain ways

• a creative-thinking technique involving the identification of as many different ideas as possible during a certain time frame; can be done by one person but is used most often in a group setting

• the conscious or unconscious process of thought formulation

• A business’s external, uncontrollable surroundings; consists of elements such as demographics, society and culture, the economy, competition, government, and technology

Society

• The belief and feelings of people in a society that cause them to act in certain ways

• A group of individuals who share an environment

• A favorable situation in the environment surrounding your business

• Surroundings

Brainstorming

• a creative-thinking technique involving the identification of as many different ideas as possible during a certain time frame; can be done by one person but is used most often in a group setting

• a mental process involving the development of unique ideas, approaches, and solutions

• the conscious or unconscious process of thought formulation

• Collecting information about the environment surrounding your business

Creative thinking

• a mental process involving the development of unique ideas, approaches, and solutions

• a creative-thinking technique involving the identification of as many different ideas as possible during a certain time frame; can be done by one person but is used most often in a group setting

• Collecting information about the environment surrounding your business

• the conscious or unconscious process of thought formulation

Idea

• A group of individuals who share an environment

• a mental process involving the development of unique ideas, approaches, and solutions

• a formulated thought resulting from a representation of a concept within the mind

• the conscious or unconscious process of thought formulation

Idea generation

• the conscious or unconscious process of thought formulation

• the general direction in which people or events are moving

• Collecting information about the environment surrounding your business

• A group of individuals who share an environment

Trend

• the general direction in which people or events are moving

• the conscious or unconscious process of thought formulation

• a mental process involving the development of unique ideas, approaches, and solutions

• A favorable situation in the environment surrounding your business