Lesson 2. Principles of Business Economics

The company's environment is made up of:

• Human resources

• The facilities

• All factors external to the company

• None of the answers are correct

The company's environment is understood as the framework where it develops its activity

• True

• False

A strategic factor of the environment, is an opportunity if you expect to have...

• A positive and relevant impact on your results.

• A positive impact on your results.

• A relevant impact on your results.

• None of the answers are correct.

For a company a strategic factor of the environment is a threat if it expects to have...

• A negative impact on its results.

• A negative and relevant impact on its results.

• A relevant impact on its results.

• None of the answers are correct.

A general environment is one where all businesses are not equally affected by that context

• True

• False

The general environment is influenced by various factors:

• Economic, socio-cultural, political-legal.

• Economic, socio-cultural, political-legal, environmental.

• Economic, political-legal, technological.

• Economic, sociocultural, political-legal, technological, environmental.

The specific environment is that where the factors act in the same sector where the company's activity takes place

• True

• False

The micro-environment is common to all enterprises working in a common social, economic, political and technological field.

• True

• False

The PESTEL analysis allows six types of factors to be differentiated:

• political, economic, socio-cultural, technological, ecological and legal

• political, economic, cultural, technological, ecological and legal

• political, economic, socio-cultural, IT, environmental and legal

• political, economic, social, technological, environmental and legal

The PESTEL analysis consists of the delimitation, description, evaluation and ranking of opportunities, threats

• True

• False