Design Thinking

Which 3 components constitute for Design Innovation?

• Designing, Slicing, Manufacturing

• Business Viability, Technical Feasibility, Human Desirability

• Uniqueness of Idea, Business Investments, Technology Infrastructure

• Sophisticated Technology, Manpower Resources, VC Funding

Sameer works as an IT consultant with an MNC in Pune. He is often swamped with work and wants to desperately leave his current job and start his own company in the Pharma Sector. You are his friend working in a different company but in Pharma department. Sameer needs your advice.

• I will advice him to talk to some Pharma related professionals and then quit the job.

• I will advice him to not explore Pharma since his background and experience doesn't lie in Pharma.

• I will advice him to think through the problem he wishes to address in Pharma.

• I will advice him to adjust with his existing work structure and not bother much

Who is considered as the Father of Design Thinking?

• Herbert Simon

• Rolf Faste

• David Kelly

• William J. J. Gordon

Design Thinking is

• Thinking about design

• Designing ways in which people think

• Asking users to solve problems

• Defining, framing and solving problems from users' perspectives

Who described DT as "Method of Creative Action" in 1986?

• Herbert Simon

• Rolf Faste

• David Kelly

• William J. J. Gordon

What are the steps of Design Thinking Process?

• Understand > Draw > Ideate > Create > Test

• Empathise > Define > Ideate > Prototype > Test

• Empathise > Design > Implement > Produce > Test

• Understand > Define > Ideate > Produce > Try

Design Thinking is a Linear Process. True or False?

• True

• False

A college is redesigning it website. Current students are the main users of the website. Which one of the below elements should definitely be on the website?

• College rules and regulations

• Information on faculty members

• Information about courses

• Alumni details

Design Thinking typically helps in

• Innovation

• Data analytics

• Financial planning

• Operational efficiency

Which of the following well known consulting firms are offering Design Thinking as a solution?

• McKinsey & Co

• BCG

• Bain & Co

• All of above