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2.2 Review
Quiz
•
Business
•
9th - 12th Grade
•
Medium
Toni Biancardi
Used 3+ times
FREE Resource
Enhance your content in a minute
40 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
break down the market into smaller clusters
mass marketing
market segmentation
niche marketing
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
classify people who form a given market into smaller groups
mass marketing
market segmentation
niche marketing
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
allows the company to develop a marketing mix for a target market
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
helps identify the target market
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
universal appeal
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
few features to differentiate from competitiors
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
uses a single marketing strategy
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