Chapter 9 Review

Chapter 9 Review

9th - 12th Grade

15 Qs

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Chapter 9 Review

Chapter 9 Review

Assessment

Quiz

Business

9th - 12th Grade

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Created by

Brittany Simmons

Used 4+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The channels of communication used to send messages to the target market

Advertising

Media

Product Placement

Personal Selling

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Face to face communication between a seller and a customer

Advertising

Publicity

Personal selling

Sales Promotion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An EFFECTIVE ad generally has 4 components. Which of the following is NOT one of the 4 components to an effective ad?

Advertising

Desire

Interest

Selling

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Advertising is a paid form of communication

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This picture is an example of what?

Product Placement

Visual Merchandising

Media

Goodwill

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is the person responsible for maintaining relationships with the public and news media?

Manager

Parents

Publicist

Celebrity

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is promotion?

The process of making customers aware of products

The process of making customers aware of products and services

The process of making customers aware of products, services and events

None of the above

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