Branding
Authored by María Martínez
Professional Development, Business, Instructional Technology
University
Used 6+ times
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8 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
¿Qué es una marca?
El logotipo de una organización
La percepción de una organización por parte de su publico
El conjunto de bienes o servicios que ofrece una organización
2.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Función del branding
Despertar sensaciones
Logotipo, eslogan, Tagline
Crear conexiones
3.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Elementos Visuales. (4)
4.
OPEN ENDED QUESTION
45 sec • Ungraded
Diferencia en elementos auditivos de la marca
Evaluate responses using AI:
OFF
5.
FILL IN THE BLANK QUESTION
45 sec • 1 pt
Ejemplo de un audio-logo
6.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
Tipos de branding
Digital, Personal
Identidad de la marca
Misión, Visión y Valores
Empleado, Co-branding
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Objetivo final del branding
Dinero
Lealtad
Preferencia
Satisfacción
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