SEM 1.04

Which of the following sport/event products is a sport event:

• Yankee Stadium

• ESPN The Magazine

• Premiere of a Broadway play

• Ocean kayaking in Alaska

Which of the following are essential components of a sport event:

• Sport media

• Athletes

• Rented-goods services

• Licensed merchandise

Which of the following sport/event products is a sport/event venue:

• Monroe Sporting Goods store

• Monroe Annual Marathon

• Monroe Recreation Complex

• Monroe Jazz Festival

Which of the following sport/event products is a non-sport event:

• The Annual Concession Workers’ Convention

• Monday Night Football broadcast

• University of Nebraska Volleyball Camp

• The Little League World Series

Which of the following sport/event products is a sporting good:

• NASCAR hat

• Yoga class

• Sports Illustrated

• Running shorts

Which of the following products is licensed merchandise:

• Key chain

• Concert T-shirt

• Nike sweatband

• Hockey helmet

A baseball game broadcast on the radio is an example of

• a sporting good.

• owned-goods service.

• sport media.

• a non-sport event.

Dan and Kelly don’t have their own ice skates. When they go skating, they pay $3 each to use skates that are owned by the rink. Which of the following sport/event products are Dan and Kelly consuming:

• Rented-goods service

• Venue

• Owned-goods service

• Licensed merchandise

Tatiana takes her lucky tennis racket to be restrung. Which of the following sport/event products is she consuming:

• Rented-goods service

• Venue

• Owned-goods service

• Licensed merchandise

The most basic distinction between goods and services states that goods are ____________ products

• intangible

• branded

• inconsistent

• tangible