SEO Quiz B4 - Aptech

What is Page Rank?

• The Alexa technology for ranking pages

• The way Yahoo! measures how popular a given page is based on the number and quality of sites that link to it

• The search relevancy of a page compared to the other pages in the search engine

• The way Google measures how popular a given page is based on the number and quality of sites that link to it

Which of the following is the least important area in which to include your keyword(s)?

• Meta Keywords

• Meta Description

• Title

• Body Text

The maximum length of titles displayed in Google's search result is typically

• 155 characters

• 512 pixels

• 60-80 Characters

• 44 Characters

• Varies by browser resolution

When is using rel="nofollow" NOT appropriate?

• Paid links

• Untrusted content

• Press releases with optimized anchor text

• Widely distributed footer links

• None; all of these are appropriate

Why is it bad idea from SEO perspective to host free articles and write ups that are very common on the internet?

• Because they will not lead to fresh traffic

• Because you could be penalize by search engine for using duplicate contents

• Because you will not get the benefits of proper keyword targeting

• Because people could turn up claiming copyright infringement

In the following URL: http://store.example.com/category/keyword?id=123#top "store" represents the ____ and "com" is the ________

• Subdomain, Top-Level Domain

• Root Domain, Subdomain

• Subfolder, Top-Level Domain

• Page, Root Domain

• Top-Level Domain, Protocol

What is the optimal HTTP status code to permanently remove a URL from Google's index?

• 301

• 302

• 404

• 410

• 500

Which HTTP status code is best to serve when your site is down for maintainence?

• 200

• 302

• 404q

• 503

• 90210

True or false: A 301 redirect passes roughly the same link equity as using the rel="canonical" tag

• TRUE

• FALSE

Which of the following would be the best choice of URL structure (for both search engines and humans)?

• www.wildlifeonline.com/animals/crocodile

• www.wildlifeonline.com/category/277/article/563

• www.wildlifeonline.com/O0665?id=563&cat=277

• text.wildlifeonline.com/category/crocodile

• www.wildlifeonline.com/563