7 functions of marketing

A retail store employee puts a pair of shoes on a customer and asks the customer if the shoe fits right.

• Selling

• Distribution

• Promotion

• Pricing

Name that function: Gathering information about what consumers want in order to make informed business decisions.

• Financing

• Pricing

• Distribution

• Marketing Information Management

• Product Service Management

Name that function: Designing, producing, maintaining, and improving products or services to meet changing needs and wants.

• Marketing Information Management

• Financing

• Pricing

• Product/Service Management

• Distribution

Name that function: Moving products from the producer to the consumer.

• marketing information management

• financing

• pricing

• product service management

• channel management

Name that function: Reminding customers about your products through advertising activities such as social media marketing, commercials and billboards.

• marketing information management

• financing

• promotion

• product service management

• distribution

Name that function: Collecting surveys from college campuses on fashion likes and dislikes.

• selling

• promotion

• product service management

• distribution

• marketing information management

Name that function: Improving the quality of your shoes based on customer feedback to improve sales and reputation.

• Pricing

• Promotion

• Marketing information management

• Product service management

Name that function: Sponsoring a local football team by purchasing a banner advertisement on the field to give back and boost your image in the community.

• Pricing

• Promotion

• Product service management

• Marketing information management

• Selling

Name that function: Shipping products from China, to the east coast and arranging for a trucking company to deliver products to stores throughout the country.

• Product service management

• Marketing information management

• Promotion

• Selling

• Channel Management

Name that function: Offering a 25% discount to drive sales during the busy holiday season.

• Pricing

• Promotion

• Selling

• Marketing information management