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Quiz 1

Authored by Nor Hamid

Business

University

Used 5+ times

Quiz 1
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15 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The most widely used tool for diagnosing the principle competitive pressures in a market is the:

SWOT.
Competitor Profiling.
Five Forces Model.
Market analysis.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the last step of the Strategic Management Process?

Formulating Strategies
Implementing Strategies
Evaluating Results
Evaluating Weakness

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is generally NOT considered a barrier to entry?

The reaction of incumbent firms to rapid market growth.
Strong brand preferences and a high degree of customer loyalty.
High capital requirements and restrictive government policies.
Strong “network effects” in customer demand.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is NOT a part of Porters 5 forces?

Bargaining power of Suppliers

Threat of New entrants

Bargaining power of customers

Financial threat

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT part of a company's macro-environment?

The company's resource strengths, weaknesses and competitive capabilities.
Economic factors.
Political and Socio-Cultural factors.
Technological factors and Legal conditions.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When developing strategy for organization, which questions should we ask first?

How we will get there on a daily to weekly basis?

How are our departmental operational plans?

What are our short-term goals and operational objectives? How do we break down a larger strategic goal into workable tasks?

Where do we compete? What unique value do we bring to market? Which resources do we have or need? How do we sustain our value?

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is the FIRST step in the strategic Management process?

Monitoring and evaluating strategies

Developing the vision and mission

Strategy formulation

Goals and Objectives

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