The Fashion Industry

A magazine or newspaper published at regular intervals.

• periodical

• target market

• entrepreneur

• store

An individual who creates a new business, bearing most of the risks and enjoying most of the rewards.

• employee

• store

• work

• entrepreneur

Any piece of technology that can be worn on the body.

• pants

• wearable technology

• shirt

• dresses

The activity or profession of producing advertisements for commercial products or services.

• songs

• stories

• advertising

• poems

Business that sells goods to the public in relatively small quantities for use or consumption rather than for resale.

• songs

• stories

• advertising

• retailer

Companies and individuals which are concerned with the design, production or distribution of textile and apparel goods

• demographics

• target market

• fashion business

• retailer

Enables shoppers to try on clothes to check for size, fit or style, virtually rather than physically.

• demographics

• target market

• fashion business

• virtual fitting room

Specific group of consumers at which a company aims its product and services.

• demographics

• target market

• fashion business

• virtual fitting room

Characteristics such as gender, age, occupation income, education level, marital status and family life cycle stage.

• demographics

• target market

• fashion business

• virtual fitting room

Characteristics such as an individual’s values, attitudes, beliefs, opinions and interests.

• demographics

• target market

• psychographics

• virtual fitting room