4ms of production and business model

4ms of production and business model

Assessment

Quiz

Other

12th Grade

Medium

Created by

Nicygirl Cajilla

Used 51+ times

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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Is a set of controllable and connected variables that a company gather to satisfy a customer better than competitor.

Product

Place

Brand Name

Marketing Mix

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Refers to any good or services that are produced to meet the customers wants, taste and preferences.

Product

Place

Price

Branding

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Represents the location where the buyer and seller exchange of goods or services, it is also called as the distribution channel.

Packaging

People

Brand Name

Place

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a value of money in exchange for the product or services.

Price

Brand Name

Branding

Promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Refers the complete set of activities, which communicate the product, brand or services to the user.

Positioning

Promotion

People

Packaging

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Refer to the most important elements in marketing mix strategy.

Price

Branding

People

Packaging

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness

Price

Brand Name

Marketing Mix

Positioning

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