
Entrepreneurship Marketing research
Authored by Kelly Olson
Business
9th - 12th Grade
Used 4+ times

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31 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The process or technique of promoting, selling, and distributing a product or service.
Customer needs
Profits
Marketing
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is not included in Marketing concepts?
Customer Needs
Company Goals
Profit
Market Segmentation
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Study the unique needs and wants of people in a different locations.
Psychographic Segmentation
Demographic Segmentation
Geographic Segmentation
Behavioral Segmentation
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
the lifestyle analysis of customer values, attitudes, and preferences, assists marketers, in predicting influences and purchasing priorities.
Psychographic Segmentation
Demographic Segmentation
Geographic Segmentation
Behavioral Segmentation
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
housing, age, education, ethnicity, occupation, marital status, and other characteristics
Psychographic Segmentation
Demographic Segmentation
Geographic Segmentation
Behavioral Segmentation
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
a report portraying details about typical customers.
Market Research
Surveys
Observation
Customer Profile
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The process of gathering qualitative and quantitative data about consumers' preferences.
Behavioral Segmentation
Market research
Customer profile
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