Rhetoric Cannons/Persuasive Element

What is rhetoric?

• The art of war

• The art of disagreement

• The art of persuasion

• The art of logic

______________ came up with the ideas of ethos, pathos and logos.

• Plato

• Aristotle

• Alexander the Great

• Shakespeare

Ethos usually uses a(n) _____________ to persuade the audience.

• animal

• image

• poll

• authoritative figure

Pathos is a(n) _______________ argument.

• emotional

• logical

• ethical

• ridiculous

Which of these would be an argument using pathos?

• Statistics about an athlete

• Kobe Bryant promoting Call of Duty

• A political poll about the economy

• A picture of malnourished animals

Which rhetorical device refers to logic?

• Pathos
• Logos
• Ethos

Ethos is an argument based on

• facts.
• character.

An ad using a funny talking dog to sell a product is focused on: 

• Allusion
• Pathos
• Logos
• Ethos

An appeal used to convince someone of the character or credibility of the persuader

• ethos
• credible
• pathos
• evidence

Ethos is an appeal to the audience's 

• respect and trust
• emotion
• logical mind
• reasonable heart