Unidad 1
Authored by Lucero Rodas
Business
1st - 5th Grade
Used 2+ times
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6 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
El posicionamiento de un producto, empresa o marca es el porcentaje de ventas obtenido en el mercado
Verdadero
Falso
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
El mercadeo se enfoca en las necesidades y deseos
Verdadero
Falso
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Un elemento clave en la propuesta de valor es la conveniencia
Verdadero
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4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
El mercadeo holistico no funciona para todas las organizaciones
Verdadero
Falso
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
El mercadeo 3.0 busca el uso de la tecnología para satisfacer las necesidades y deseo
Verdadero
Falso
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La herramienta de análisis del portafolio de productos que toma en cuenta el crecimiento del mercado y participación es el CVP
Verdadero
Falso
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