digital marketing

what is digital marketing?

• Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.

• digital marketing is basically like accounting

how would being online help you?

• Your business will be more visible to customers

• •More insights to customers

• it wont help you

How does digital marketing work?

• digital marketing can be done by social media, email.

• by promoting your business with physical flyers door to door

benefits of digital marketing

• low cost

• easy to share

• global customer reach

• there are no benefits

what is SEO?

• Search engine optimization

• search engine outlook

what is SEM?

• search engine monitor

• search engine marketing

The purpose of Digital Marketing is ...

• To encourage users to use mobile devices like mobile phones and mobile tablets

• To save time and effort in marketing

• Leverage on digital platform to promote and sell goods and services

• To protect the environment as print media is bad for the environment

Digital Marketing as a platform increased with the prevalence of devices e.g. smartphones, tablets, notebooks

• True

• False

Email marketing is a digital marketing technique to

• Reach consumers directly via e-mail using text and rich media content

• Reach consumers by sending them brochures with our company email via postal service

• Display our email addresses on every print advertisements

• Using our website as marketing tool with our email address

E marketing is Cheaper than Traditional Marketing

• False

• True