Principles of Business & Finance 1.01 Review

In order to be understood on the telephone, a business's employees should always:

• enunciate clearly.

• speak from notes

• speak rapidly

• use technical terminology

Bell Labs believes that innovation comes from individuals working alone and doing research to solve complex problems. What type of person is that company looking to hire?

• controller

• collaborator

• analyzer.

• socializer

The Human Resources department needs an individual to take the lead on company projects, lead others, and stay focused on the company's objectives. What type of person is that company looking to hire?

• collaborator

• controller.

• socializer

• analyzer

Verizon wants their sales and marketing people to work together, be outgoing, and to enjoy meeting new people in a constantly changing environment. What type of person is that company looking to hire?

• controller

• analyzer

• collaborator

• socializer.

When planning to communicate with a specific target audience it is important to __________ the audience, identify your ___________ goal, find out what they ____________, and develop your ____________.

• specific, strategy, research, need

• research, specific, need, strategy.

• need, strategy, research, specific

• research, strategy, specific, need

When a company uses the increase or decrease of traffic on their website immediately following their Super Bowl advertisement, it is an example of which type of evaluation?

• impact

• process

• formative

• outcome.

When a company measures the long-term effects of its communication strategy, it is an example of which type of evaluation?

• impact.

• outcome

• formative

• process

Which is not a tool that people use when participating in discussions?

• Sharing a personal experience

• Pointing out missing information

• Building on someone else's comment

• Helping the group summarize what has been said

Individuals who are able to defend their ideas objectively provide others with:

• emotional information

• personal opinions

• logical evidence

• unrelated statistics

All calls coming into a business should end as pleasantly as possible in order to:

• provide callers with accurate information

• leave a good last impression with callers

• make the best use of an employee's time

• help an employee get a good review